5 Things You Always Wanted To
Ask About Article Marketing
By Rocky Tapscott
Article marketing is most probably the most effective link building strategy
in existence. Picture it this way. Article directories allow you to include a
resource box for every article you will submit.
Inside this resource box, you can include a link to your website.
If you submit just one article to 100 article directories, you’d
immediately receive 100 back links to your website. There are thousands of
article directories in the World Wide Web!
Now, if you will submit, say, 5 articles to a hundred directories, you’ll get
500 back links easily!
The best part about this strategy is that quite a number of article
directories have high page ranks. We’re talking about PR4, PR5, and on
occasion, PR7 websites!
Having a link to your own website in a website which has a high page rank
would give a significant boost to your own pages’ search engine standing!
All seems rosy with article marketing, but as with everything else, there are
doubts as to its real nature.
Let’s have a no holds barred, truly in-depth discussion about the matter, by
asking the questions you always had in your mind but had no opportunity to ask.
Question 1 - If I submit the same article to
many article directories, won’t it violate a search engine’s policy against
It might, but it's not a big problem. Since we’re dealing with high ranking
websites, the search engines may assume that the submitted content is their
original work, and even if they don't, it's the traffic and link back you are
This is the reason why a lot of article directories are pretty confident
about the articles they display. The problem that they encounter, really, is
with regards to the credibility of their services.
They don’t want to be known as a repository of junk content, that’s why
they have outlawed the posting of PLR (Private Label Rights) articles as well as
articles containing affiliate links.
Question 2 - Does this mean that I could
submit articles which I have already posted in my own web pages?
No you shouldn't do this!
Since the search engines could assume that the higher ranking websites are
the originators of the content, your web pages would be distinguished as
duplicates, and this could possibly lead to the de-indexing of your website. You
wouldn’t want this to happen.
What you can do is modify your existing content so it's a different article
(turning your content into a How To or Tips article is a great way to do it) and
then submit this different content to the directories instead.
Question 3 - Could I submit as many articles
as I can to as many article directories as possible?
Yes, you can! In fact, this is the best strategy for article marketing, to build
up your link popularity and secure for your website a great page rank.
I use ArticleMarketer.com
to handle my article submissions - I submit the article to them once and they
send it out to hundreds or even thousands of publishers.
While not all of them will publish my articles, I get the widest possible
coverage for work I only did once. That's leveraging my time, which I can spend
on other things
However, please bear in mind that search engines, and Google in particular,
become quite wary about a website that suddenly experiences a great increase in
the number of its back links.
It is advised that before you submit another article to the article
directories, you have to wait for at least a week after your last submission.
Question 4 - My page views are quite low.
Does article marketing really work?
Yes, article marketing does work! If your article’s page views remain in low
levels, ask yourself the following:
a. Is the subject of your article interesting enough? Does it cater to a wide
b. Is your title enticing enough to merit a readers time?
c. Is your article informative enough to merit recommendation to others?
d. Is your article readable enough to give your audience an easy time in
digesting the information you want to share?
These are the factors that contribute to low page views. Doing some necessary
editing to correct these problems can dramatically increase the number of times
your article would be viewed.
Question 5 - How sure am I that my article
would be kept intact by people who would use it in their own websites or eZines?
You can never be sure. This is why you have to run your own check from time to
Search for unique phrases in your article, and click on the results.
Determine if the webmaster honored your resource box.
If he did not, you could ask him to include it or remove the article, or you
could file a complaint with the article directory so that they themselves could
act on the matter.
Most people are honest and you won't have a lot of problems, but of course,
vigilance is the key.
Bottom Line: Don't worry about things
that you can't control, worry about what you can control. Write great,
informative articles, put a compelling resource box at the end that leads people
to an optin-form for a Mini Course or newsletter, and you should find a growing
number of people joining your lists and courses for a long time to come.
Here's a typical resource box from one of my articles - feel free to model it
for your own niche market and Mini Course...
About The Author - Rocky Tapscott is the
author a free 7 Part Mini Course How To Build The
Perfect Home Based Business Around Your Favorite Hobby, Pastime, Sport Or Skill
which uses 6 real life case studies to show how others have used a proven system
to build profitable businesses around their favorite hobby.
Copyright 2016 Futures Trading Coach
Trading Made Easy LLC
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